Product Management Tips

When the strategy is a mystery

February 21st, 2010 by marakrieps
A colleague recently voiced frustration that their divisional strategy is far from clear, yet they are accountable for following it and delivering results against it.  Does this problem sound familiar?  Here are a few good ways to cope: 1. Look for “breadcrumb trails” – Find a presentation from the last divisional or company meeting, or a recent email ...

Positioning Your Products Internally

January 26th, 2010 by lindamerrick
I recently had the honor of participating on a panel for Woods Creek Consulting’s Sales Executive Peer Group.  The topic of discussion:  Building a Lengendary Relationship with Product Management.  There were several good points brought up in the conversation (more in future posts), but here’s a key point that Sales needs from us:   prioritization!    Anyone out there ...

Three Tips for Working Better With Sales

January 11th, 2010 by lindamerrick
Welcome to 2010!  For most of us, January brings a flurry of activity preparing for the annual Sales Kickoff.  Your Sales team is an important “window” into what’s going on in your market place.  Here are three of our favorite ways to make sure the window stays open and the right information flows both ways. 

Retrospectives: Key to Product Planning

December 8th, 2009 by marakrieps
A regularly scheduled product retrospective is an important part of the product manager’s job. As we close out the calendar year, it’s a good time to complete this work. What’s the best way to to it?  Some take a “rear-view-only” pragmatic approach: report on release delivery, revenue and units sold. Here are our best tips for a more ...

Good Execution Beats a Bad Idea

November 23rd, 2009 by lindamerrick
In case you haven’t figured it out, I read Fortune magazine regularly. This issue includes the “Best Advice I Ever Got” feature, with an interview of Wilbur Ross (of International Steel fame). He quotes a mentor as saying “You’re better off backing a mediocre idea that’s brilliantly implemented than a brilliant idea that’s ...

Trenches: Hazardous to Your Career

November 10th, 2009 by lindamerrick
One of the things we teach in our 2-day Product Management Intensive workshop is how to get out of the trenches and get a 30,000 foot view once in awhile. Working with clients and coaching our students just reinforces for me how important this is, and how hard.  After all, one of the things that many ...

Product Owner/Product Manager: Can You be Both?

November 5th, 2009 by marakrieps
Agile’s changes ripple through the organization beyond the Development group.  Chief among the big questions that arise: can the Product Manager be the Product Owner?  The dual role has its challenges!  Here are the two key challenges you’ll face, and some hard-won tips on navigating a dual role in your organization. Challenge #1: The new collaborative ...

How to avoid cannibalization when adding to your line?

November 1st, 2009 by marakrieps
Thanks to Jeff Lash for the opportunity to answer this question on his “Ask A Good Product Manager” blog.  You can see the question and the reply here.

Three things you must do to sell your business case

October 19th, 2009 by marakrieps
Annual planning and budgeting is in full swing.  If you want to ensure that your 2010 business case is approved, keep in mind these three immutable facts…  1. Your business case can be “torpedoed” without your ever knowing why.  We’ve seen this happen a bunch of times.  Here’s one key to reducing your chance of getting the “Mystery ‘No’”: ...

Five Steps to Better Decisions

September 21st, 2009 by lindamerrick
How long has it been since you shook your head in dismay at an executive decision that seemed to ignore the facts? Research shows there are two key ways that the brain interferes with good decision-making. Find out what they are, and how product managers can combat their effects.